Even HBO's own social media accounts got in on the ribbing, offering a meme from "Euphoria": "Bitch, you better be joking" ...

The change from HBO Max to Max was made in 2023 as part of a strategy by executives at Warner Bros Discovery (WBD) to grow ...

The streamer, best known for its catalog of Emmy-winning shows, Succession, Game of Thrones, The White Lotus, and The Last of ...

“I am completely bewildered by the HBO Max rebrand,” says Debbie Millman, a designer, brand consultant, and host of the ...

The social team at HBO Max probably knew it would be made fun of for backpedaling on its name, so it joined in on the roast.

HBO Max. The rebrand will take place this summer, Warner Bros. Discovery revealed Wednesday at its upfront presentation to ...

What's old is new again! The streaming service Max is changing its name back to HBO Max. What do you think about the change?

The perfect case in point has been provided today by the return of the HBO Max brand, if you ever noticed it actually leave.

HBO Max launched in 2020, but Warner Bros. Discovery relaunched the service three years later, filling it with content from ...

WarnerBros. Discovery (WBD) is rebranding its streaming service and changing its name back to the original title it used when ...

Critics said at the time that dropping the HBO name was a critical branding error. Now, Warner Bros. Discovery seems to be ...