According to WBD, the move to reintroduce the HBO brand in HBO Max is aimed at reinforcing the service’s identity as a hub ...

In what may be a first in the modern streaming wars, Max is returning to the name it had when it launched in 2020, HBO Max. ...

WarnerBros. Discovery (WBD) is rebranding its streaming service and changing its name back to the original title it used when ...

HBO Max again, as Warner Bros Discovery has decided to rebrand the platform to better represent their current content ...

The rebranding is coming summer 2025, Warner Bros. announced in a news release on Wednesday, May 14. A new black and white ...

The name change, unveiled as part of its Upfront presentation in New York on Wednesday, comes as WBD shifts from prioritising ...

If you never really stopped calling it HBO in the first place, you’re in luck. The Max app is rebranding again this summer.

Warner Bros. Discovery is rebranding Max back to HBO Max, reversing its 2023 name change aimed at broadening its appeal.

Critics said at the time that dropping the HBO name was a critical branding error. Now, Warner Bros. Discovery seems to be ...

Warner's streaming service, the home of hits including "The Last of Us" and "Hacks," is changing its name again -- back to ...

Warner Bros. Discovery said Wednesday that it was rebranding its streaming service as HBO Max this summer, instead of the ...

Even HBO's own social media accounts got in on the ribbing, offering a meme from "Euphoria": "Bitch, you better be joking" ...