The famed narrator died in 2017. Before his death, Fagan was a beloved figure of NBC’s NBA broadcasts from 1990 to 2002.

The Athletic reports that NBC’s NBA coverage will be using the fake voice of a dead person on their broadcasts. They ...

The NBA will bring back the voice of late announcer Jim Fagan, with the help of artificial intelligence, in an effort to boost ...

Jim Fagan was the narrator for NBA on NBC from 1990-2002, and his family agreed to a partnership with the network to use his ...

NBC is bringing back Jim Fagan’s iconic NBA voice using AI, blending nostalgia with tech for its upcoming NBA broadcasts.

Fagan passed away in 2017, but when the 'NBA on NBC' returns this fall, his voice will appear in promos, title sequences and other segments.

Recent reports indicate that NBC is set to use AI to resurrect the iconic announcer’s voice in future NBA broadcasts.

Now, he will do so again when NBC promotes its NBA coverage that begins again next ... NBC will use Fagan’s AI-generated voice to create modern promos with an old-time feel.

NBC Sports will use an AI-generated voice of former NBA narrator Jim Fagan, who died in 2017, to promote the return of the ...

NBA fans’ viewing experience will look different later this year, but there will also be a touch of nostalgia.

The Denver Nuggets point guard announced the launch of Eazewell, a startup that uses AI technology to streamline the process ...