Europe should impose reciprocal measures on Boeing Co. if negotiations fail to lift recent US tariffs hurting the aerospace industry, according to Airbus SE Chief Executive Officer Guillaume Faury.

Aerospace companies are preparing for the next chapter in a new trade war as the European Union draws up expected counter-measures against Boeing jets in retaliation for 10% U.S. tariffs on European goods such as Airbus planes,

The European Union is considering imposing tariffs on American-made Boeing aircraft as part of a broader retaliation strategy against U.S. trade measures, according to a report by the Financial Times cited by Digi24.