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NBC Sports to Hype Return of NBA

NBC will use AI voice of Jim Fagan, who died in 2017, when NBA returns to network

Jim Fagan was the narrator for NBA on NBC from 1990-2002, and his family agreed to a partnership with the network to use his voice.

Variety · 2d

NBC Sports to Hype Return of NBA With AI-Generated Voice of Announcer Jim Fagan, Who Died in 2017

NBC Sports will use an AI-generated voice of former NBA narrator Jim Fagan, who died in 2017, to promote the return of the hoops to the network.

Fox News on MSN · 2d

AI-generated voice of former narrator Jim Fagan to be featured next NBA season, NBC Sports says

NBC Universal reached a multi-year media rights deal with the NBA, which begins with the 2025-26 season. An AI-modeled voice of the late Jim Fagan will be used for NBA programming.

16hon MSN

NBA star Russell Westbrook launches AI-enabled funeral planning startup

The Denver Nuggets point guard announced the launch of Eazewell, a startup that uses AI technology to streamline the process ...

The New York Times2d

NBC to use AI to recreate Jim Fagan’s voiceover for NBA coverage in homage to 1990s

Now, he will do so again when NBC promotes its NBA coverage that begins again next ... NBC will use Fagan’s AI-generated voice to create modern promos with an old-time feel.

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NBC Sports to Hype Return of NBA

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