Global CMO Morgan Flatley on the fast-food giant's international marketing approach and how it is responding to consumer ...

Media is at a time of fundamental change, so Ad Age is breaking down the most frequently asked questions about the upfronts ...

The appointment of Instacart’s Fidji Simo comes days after OpenAI reversed course on a company restructure.

From pithy social posts to epic films, the best advertising showed good range this week.

Nielsen's planning tool overestimated reach, particularly for Amazon Prime Video's "Thursday Night Football," and was getting ...

The short-term benefits of long-term thinking.

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The Justice Department is also seeking to force the Alphabet unit to divest its popular Chrome web browser in another case ...

Rebranding GroupM to WPP Media is a step in the right direction for the holding company, according to sources.

Rising stars of media buying talk what's exciting in media, change needed in the industry and advice for advertisers.

Brands took to social media to react to the first American pope.

Some execs are skipping the festival, while agencies are prepping their green card and visa holders for potential issues.