HBO Max. The rebrand will take place this summer, Warner Bros. Discovery revealed Wednesday at its upfront presentation to ...

The service is rebranding again, this time embracing the HBO name.

Warner Bros. Discovery ignited a wave of social media reactions when it announced it was renaming its streaming service HBO ...

Critics said at the time that dropping the HBO name was a critical branding error. Now, Warner Bros. Discovery seems to be ...

Discovery (WBD) is rebranding its streaming service and changing its name back to the original title it used when it launched ...

WarnerBros. Discovery (WBD) is rebranding its streaming service and changing its name back to the original title it used when ...

Warner Bros. announced Wednesday that it will be rebranding Max, the app formerly known as HBO Max, into, uh, HBO Max.

WarnerBros. Discovery (WBD) is rebranding its streaming service and changing its name back to the original title it used when ...

According to WBD, the move to reintroduce the HBO brand in HBO Max is aimed at reinforcing the service’s identity as a hub ...

If you never really stopped calling it HBO in the first place, you’re in luck. The Max app is rebranding again this summer.

Popular streaming platform Max is rebranding again, returning to the name HBO Max. Just two years after the platform's rebranding to Max, Warner Bros. Discovery announced during a media presentation ...

With this change, Warner Bros. Discovery wants to show customers that it can "drive the service forward and amplify uniqueness" from what it can offer on its streaming experiences, with HBO Max taking ...