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NBC Sports to Hype Return of NBA

NBC will use AI voice of Jim Fagan, who died in 2017, when NBA returns to network

Jim Fagan was the narrator for NBA on NBC from 1990-2002, and his family agreed to a partnership with the network to use his voice.

Variety · 2d

NBC Sports to Hype Return of NBA With AI-Generated Voice of Announcer Jim Fagan, Who Died in 2017

NBC Sports will use an AI-generated voice of former NBA narrator Jim Fagan, who died in 2017, to promote the return of the hoops to the network.

Los Angeles Times · 2d

Late announcer Jim Fagan’s voice will return with the NBA to NBC, courtesy of AI

NBC Sports is using AI voice synthesis technology to bring late announcer Jim Fagan's iconic voiceovers to its upcoming NBA coverage, hearkening back to the Michael Jordan era.

1don MSN

NBA star Russell Westbrook launches AI-enabled funeral planning startup

National Basketball Association superstar Russell Westbrook is taking a shot off the court at simplifying funeral planning ...

The New York Times3d

NBC to use AI to recreate Jim Fagan’s voiceover for NBA coverage in homage to 1990s

Now, he will do so again when NBC promotes its NBA coverage that begins again next ... NBC will use Fagan’s AI-generated voice to create modern promos with an old-time feel.

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NBC Sports to Hype Return of NBA

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