NBA great Charles Barkley tore into the NCAA and how they have handled NIL, during a recent appearance on OutKick's "Don't @ ...

The University of Kentucky’s new LLC model mirrors a trailblazing concept introduced by Howard’s Kenneth Blakeney—putting ...

NBA legend Charles Barkley criticizes the NCAA’s mishandling of NIL and won’t fund Auburn’s NIL efforts, calling college ...

With NIL having more of an influence on college sports, it is becoming a fixture on Arizona high school sports as well.

The Kentucky Wildcats men's basketball program had one of its top commits sign with one of the biggest talent agencies for ...

While Mom visits the White House with new beau Tiger Woods, the high school golfer launches a new sponsorship deal that adds to her staggering net worth as the top recorded female NIL earner among ...

The Auburn legend says that he is not a fan of the "return on investment" that comes along with NIL in today's college game.

As college football continues to evolve in the wake of the NIL era, the traditional model of recruiting, development, and ...

An analysis by the University of Maryland reveals a patchwork approach to regulating name, image and likeness across high school sports.

Former Alabama football head coach Nick Saban speaks ahead of President Donald Trump at a commencement event in Coleman ...

The addition of NIL in college athletics has added monetary elements to what was once just a ball game and has completely ...

Gov. Katie Hobbs signed a bill allowing Arizona college athletes to be paid among the most or more than anyone on campus.