Latest results reveal uneven performance across regions, with Asia-Pacific facing challenges amid shifting client priorities ...

While AI offers efficiency, many still prefer human interaction for complex customer service issues, prompting questions ...

The chain decided to use its mascot, an iconic smiling fish ball named Kama-Chan to reflect its feelings on the decline in ...

The new collaboration aims to bridge content and commerce as merchants will be able to embed product links directly into ...

The streaming giant is also rolling out a TikTok-style vertical feed to simplify browsing and boost content discovery.

As part of a multi-year global partnership with Formula One, Lego debuted 10 drivable, team-branded cars during the Drivers’ ...

Google has introduced AI Max, a new campaign-level setting for existing search campaigns intended to drive increased ...

GroupM has announced to staff that agency brands will cease to operate as separate business units and will move to a single P ...

State of Creativity' report finds that more than half of brands describe their ability to develop high-quality insights as ...

Unlimited access to Campaign Asia-Pacific content* including its archive of 70,000+ articles. No monthly limits!

The subtle design refresh spans over 50 sub-brands across categories like pharmacy, groceries, and on-demand streaming under ...

Meta’s goal is to move towards a system where businesses only need to state their objective and bank account—AI will handle ...